The Australian red meat industry recognises that its practices – like all industries – have an environmental impact. But more so than many industries, our livelihoods depend on the land.
We also know that consumers expect environmentally sustainable ways of working, and that European consumers are particularly aware in this area.
That’s why we share a commitment to ensuring sustainable practices to protect the environment. This is more than skin deep, and in fact we are the first red meat industry in the world to make a bold commitment to being carbon neutral by 2030.
Our sustainability work covers multiple areas, including emissions reduction and offsetting, minimising water usage, and ensuring that transportation happens in a sustainable way. MLA invests up to $5.7 million a year in environment and sustainability R&D. This investment aims to help producers improve the short and long-term environmental credentials of their business, while boosting productivity. It also assists producers in ensuring community expectations of responsible land stewardship and management are met.